Paterson ProjectsYou make great things — for the jobsite and the weekend. But if customers can't find you online, the best product in New Zealand still sits in the yard. I help Kiwi trades and product businesses get found and get booked: a faster website, search that ranks, and email and marketing that bring people back. A great product is only half the job. This is the other half.
No agency, no account managers, no handing your project to a junior. I'm a senior software engineer who builds genuinely fast websites and grows them with search, email and marketing. You get one experienced person who treats your site like it's my own — and who'll tell you straight what's worth doing and what isn't.
Be the result, not the afterthought.
When someone searches for exactly what you make, you should be the name they find. Technical SEO, content that answers real buyer questions, and rankings that climb over time.
→ The payoff: free traffic that compounds, month after month.
The audience you already own.
Every enquiry and every past customer is a relationship, not a one-off. Campaigns and automations that sound like you, land in the inbox, and turn quiet interest into booked orders.
→ The payoff: more enquiries convert, and customers come back.
Keep the story moving.
A brand worth photographing deserves an always-on audience. Content, social and campaigns that keep your name in front of the people most likely to buy.
→ The payoff: when they're ready to buy, you're already top of mind.
— Built for the jobsite and the weekend —
No mystery, no lock-in. Here's exactly how we'd work together — and what you get at every step.
First I find out where you stand: a proper look at your site, your search rankings, and what your competitors are doing well.
Then I get to work — technical fixes, pages built to rank, email set up properly. Quick wins first, solid foundations underneath.
Every month, plain-English numbers on what's working and what's next. No jargon, no smoke and mirrors.
Illustrative, not a guarantee. A better website lifts you straight away. SEO is slow to start but compounds the hardest. Email and marketing stack on top — each doing its own job, and together far bigger than any one alone. You'll get real numbers, in plain English, every month.
New to your inbox, maybe — but not to the work, or to being trusted with it. Here's what people who've worked with me over the past decade have to say.
Reece was always a pleasure to work with and has admirable leadership and communication skills. I would recommend Reece to any organisation without hesitation.
When Reece dives into a project, he's all in — 110%, no matter how big or small the work. The real standout? How he gets the best out of everyone around him. If you're after someone who amps up the whole team, Reece is your guy.
I've worked with Reece for 6 years, where he has proven himself time and time again — proven technical ability across C#, TypeScript, React and Vue, with excellent communication and a real dedication to continuous improvement. His combination of expertise, teamwork and dedication makes him a standout.
It was a pleasure watching Reece grow into an inspirational leader who people are drawn to follow. His calm "can do" attitude, experience and passion are infectious. I would highly recommend Reece as a prized asset with great hunger and leadership potential.
No cost, no obligation, no lock-in. I'll show you exactly where you're losing customers online — and what I'd do about it — in plain English.
Prefer to talk? Email reece@patersonprojects.com or call 022 544 1928. By sending this you agree to our privacy policy.